31. Mistakes To Avoid For Your Direct Mail Postcard Marketing Campaign

The direct marketing postcard is a inexpensive yet powerful marketing tool. It's success is with the use of repetition and avoiding these common mistakes.

16/02/2008 | 15 Hits | Print | PDF | Email

32. Headlines. Understand Their Importance Or Lose Your Reader

Captivate your readers with a headline that speaks directly to their emotions, wants, or needs. Make them feel like you are speaking directly to them, and only them.

16/02/2008 | 22 Hits | Print | PDF | Email

33. Drip Marketing Nurtures Customers, Generates Leads

Drip marketing is a marketing tactic used to stay in touch with your customers. Through consistently sending out marketing pieces, that have a valuable message for your customer, you are staying in front of them. When they are ready to purchase you...

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34. Successful Tips For Postcard Content

With direct-mail marketing persistence is a virtue. Your mail piece may find that one prospect that is 'ready to buy what you're offering right now', but in most cases the recipients of your direct mail marketing piece are those that are categorize...

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35. Four Successful Direct Mail Marketing Campaigns

Consistency is key to the positive results direct mail marketing provides. You know you need to stay in touch with your customers and prospects but may run out of ideas of content or theme. Generate a campaign that will create consistency, with fla...

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36. A tale of two cities – Hong Kong and Singapore

I flew to study in Sydney in 1964 when I was 14 years old. I stopped by Singapore for a night before continuing a forward long haul flight to Australia. I was stopped .....

16/02/2008 | 11 Hits | Print | PDF | Email

37. Entrepreneur - An Alternate Work Option

A popular work option in today's marketplace is becoming an Entrepreneur. If you want to begin a new venture or start a small business you are not alone. According to the latest Federal data, there are 24,653,098 small businesses in the United States...

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38. Telecommuting - Part 3, The Lifestyle

You are now approved to work from your home either part or full-time. You feel the freedom, already, but you need to know some basic telecommuting skills to made your work-at-home option successful. You also have to set up your office so you remain a...

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39. Telecommuting - Part 2, The Journey

There are over 10 million employees who have already found that they are more productive working at home than taking their long commute. With their use of technology, all the employee needs is a phone and computer, and they remain a interactive 'part...

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40. Telecommuting - Part 1, The Concept

That special something you've had your eye on will have to wait. The price of gas has taken all your spare change, and then some, to get you to work. What options do you have? You need to work to make ends meet. Brainstorm! This article is t...

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